I was a member of the design and engineering team on the digital newsstand project for Cemusa (now JCDecaux). Our team was tasked with replacing the existing static ad banners with digital advertising displays. I was responsible for the design of a number of components for this project. Most notably, I designed 55″, 65″, and 70″ Ultra-Bright LCD displays. Every newsstand in Times Square required four 65″ displays and one interactive 70″ display- with IR touch. We also installed smaller newsstands, outside of Times Square, that used a 55″ monitor on the interactive side.
This project included many challenges. As a result, I was tasked with closely managing the manufacturing and integration of the systems. In the end, I spent the better part of 1.5 years working in New York City getting the entire system running and performing at the level intended.
A 3D model of a fully integrated digital newsstand. I developed this model to communicate the final look of the system. Since we were modifying existing newsstands, it was critical that the final appearance did not change drastically. This required communication with the City of New York, as well as approval from the agency responsible for the architectural design and appearance of the street furniture infrastructure.
